Aerial Video Showcase: Winter Walk of Lights 2014

In a remarkable project borne from passion, beauty, and awe, DCOnlineVideo produced this aerial video showcase of the Winter Walk of Lights 2014.  Commissioned by NOVA Parks, the video presented the 3rd season of the holiday light show at Meadowlark Botanical Gardens.  The Winter Walk enjoyed record attendance during the 2014 season, due to savvy marketing by NOVA Parks’ Brian Bauer who syndicated the video on the event website, Facebook page, and at a partner website, www.fxva.com.  Total video views skyrockets to more than 165,000, with NOVA Parks staff members crediting the video for a large portion of the visits.

 

The video shows the power of unscripted video, as Park Manager Keith Tomlinson, spoke with passion about the legacy of the gardens and the emotions visitors experience when walking through the show.

  • The video serves two key objectives:  To showcase the majesty of the exhibit and to encourage visitors to return to the Gardens in springtime.
  • The project audio track was pulled from an unscripted interview with the park manager, then edited to present the full story about the light show and how it overlays into Meadowlark Garden’s mission.
  • The primary sponsor, Dominion, is not mentioned by name, but instead given a visual credit in the opening.

NOVA Parks Presents: 2014 Winter Walk Lights from Steve Jarriel on Vimeo.

Final Cut: Aerials of Leesburg, VA Estate Home

The final cut of  aerial videography of an estate home in Leesburg, VA is now complete.  The listing agency and Realtor for the property engaged DCOnlineVideo after being tasked with coming up with new, highly creative ways to market it.

The video is being published at online websites focused on realty listings, and incorporated into email marketing campaigns targeting local buyers. The video’s intent is to attract – and engage – prospective buyers and prompt requests to see the property in-person.

Credits include: producer, strategy consultant, aerial videographer, writer, and editor.

17814 Running Colt Place, Leesburg, VA 20175, USA from Steve Jarriel on Vimeo.

Hawk 1, Drone 0: Bird Downs Quad Copter

Yet another item to add to the pre-flight safety checklist:  A scan of the horizon for signs of birds of prey, such as the red-tailed Hawk which downed a DJI Phantom FC40 when it was flown in a Cambridge, MA park in October 2014.

Pilot Christopher Schmidt reports on his YouTube page that “As soon as he flew at me, I throttled down the props to try to minimize any harm to the bird.”. Schmidt also writes that the hawk emerged unscathed.