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Hawk 1, Drone 0: Bird Downs Quad Copter

Yet another item to add to the pre-flight safety checklist:  A scan of the horizon for signs of birds of prey, such as the red-tailed Hawk which downed a DJI Phantom FC40 when it was flown in a Cambridge, MA park in October 2014.

Pilot Christopher Schmidt reports on his YouTube page that “As soon as he flew at me, I throttled down the props to try to minimize any harm to the bird.”. Schmidt also writes that the hawk emerged unscathed.

 

VIdeo of The Day: Aerials of Selby Bay, near Annapolis, MD

Very proud to present this video which was produced on Father’s Day off the South River near Annapolis, MD.  Credits include producer, videographer, and editor.  As my experience with aerial photography grows, I’m fast learning the importance of advanced planning, checklists and adaptation to weather-related production challenges.

The blue hues of dusk lighting are especially vivid in this video. Also pay attention to the fight paths, height of camera, position of sun and length of shot, which were all considered before I piloted the DJI Phantom 2 with GoPro Hero 3+ Black Edition.

Video of the Day: Lakemaid Beer Drone Delivery

The Washington Post today published an article about a Minnesota beer producer drawing the unwanted attention of the Federal Aviation Administration.  The reason: The video below, which shows a drone delivering a 12-pack of Lakemaid Beer to an ice house on a frozen lake.

Several astute (and presumably informed) commentators quickly noted that there is no way a drone could carry the weight of a 12-pack, but as previously noted here on DC OnlineVideo, the commercial use of drones, is a no-no as the FAA warned Lakemaid, “While we are evaluating many potential uses of [drones] as we move toward their safe integration into the nation’s airspace, commercial operation of such aircraft is not yet allowed.”

Note:  We watched this video on three different websites none of which incorporated a call-to-action at the end of the video that allows a viewers to connect with Lakemaid, or even listed their web URL.  As of this date, that’s 400,000+ missed connections.  But for brilliant and humorous online video marketing, and for drawing the needless ire of the FAA, Lakemaid Beer Drone Delivery gets our vote for Video of The Day.

Video of The Day: GoPro: Red Bull Stratos

Dear readers, we must be candid as the Video of Day here at DCOnlineVideo aspires to continue to make a good use of your valuable time!

For business-to-business marketers (B2b), there is no case-study or best practice lesson from the video below.  But blow a few minutes of your day and watch anyway! It’s breathtaking and sure to evoke a Wow! reaction.

(Tip: If your watching is a distraction from more important tasks… well…  we suggest that you slurp down a Red Bull and tell your boss you had to experience the complete B2C marketing cycle for this campaign!  This is, of course, if a) you aren’t sensitive to energy drinks; b) you don’t have a fear of heights; and/or c) you must to check out the video quality when a GoPro Hero is mounted onto a man (Felix Baumgartner) becoming the first-person to break the speed of sound after free falling from 24.5 miles above the earth.  PS: It’s incredibly HQ!

FYI: (Spectacle aside, this video, released today by GoPro, shows the harrowing descent that almost cost Baumgartner his life as you’ll see when he began uncontrollably spinning in mid-flight).